New River Purple Bougainvillea Shrub - Bougainvillea 'New River'

New River Purple Bougainvillea Shrub (Bougainvillea 'New River')

This tropical shrub is prized for its stunning deep purple bracts that provide nonstop color throughout the growing season. Perfect for warm-climate gardens and containers, the New River variety offers dense foliage and a vigorous growth habit that transforms any landscape. Buy New River Purple Bougainvillea online to add dramatic, long-lasting color to your outdoor space.

Landscaping Uses

Plant as a vibrant hedge, border accent, or focal point in sunny garden beds. The New River works beautifully along driveways, property lines, and foundation plantings where its rich purple hues create striking contrast. In cooler regions, grow it in containers on patios and bring indoors during winter. This variety also performs exceptionally well in coastal gardens, handling salt spray and sandy soil with ease.

Specifications

Height: 15–25 feet (unpruned)
Width: 6–10 feet (unpruned)
Growth Rate: Fast
Sun: Full sun (6+ hours daily)
Water: Drought tolerant once established; occasional deep watering
Soil: Well-draining
USDA Zones: 9–11 (outdoor); 4–11 (container growing)

Why Homeowners Love It

• Brilliant purple coloring lasts from spring through fall, with blooms returning year-round in warm climates
• Incredibly low maintenance once established, requiring minimal watering and care
• Salt-tolerant and thrives in sandy soils, making it ideal for seaside properties
• Attracts butterflies and birds while offering natural shelter and nesting areas for wildlife

Planting & Care

Select a location receiving at least six hours of direct sunlight daily and ensure the soil drains well to prevent root rot. Dig a hole matching the root ball size and plant at the same depth as the nursery container. Water deeply after planting, then allow the soil to dry between waterings as the plant becomes established. Once mature, this shrub requires only occasional watering during dry spells. Prune regularly to maintain your desired size and shape, or allow it to grow naturally for a lush, tropical appearance.